MyRacePass Digital Ads, Lincoln, NE - 03-30-2021
MyRacePace welcomes auto industry veteran Jim Sweener to the team as the Director of Advertising Sales & Business Development for the MRP Digital Ads network. Jim comes to the group with years of mechanical, product development, sales, and marketing experience. He got his start handing wrenches to his father in the garage and at the track as a child and has been hooked on all things with a motor ever since. After several years of Trade Show Coordination, Product Development, and Sales Management in the department store and mail order catalog industry, Jim spent the last 12 years as an Account Executive and Director of Sales & Business Development for the Internet Brands AutoClassifieds group, including their flagship website, RacingJunk.com.
Jim will translate that experience into growing connections between race and performance industry manufacturers, retailers, and consumers via the MRP Digital Ads network, an unparalleled reach that extends across hundreds of track and sanctioning body websites, and tens of thousands of driver profiles via the powerful MyRacePass app.
“We are all very excited about the Power of the MyRacePass Network”, says Josh Holt, Co-Owner & Co-Founder of MyRacePass Digital Ads. “Bringing the track and series websites together from MyRacePass and Clint Doll’s Firethorn Marketing and then topping that off with the ever-so-popular MyRacePass app, we have an incredible amount of ad inventory that can be targeted to directly benefit the ad campaigns of any business - which in turn, benefits the promoters and publishers with a Firethorn or MyRacePass website. While putting together this opportunity for Promoters and Businesses throughout the Motorsports Industry, we knew we needed an industry leader. Jim Sweener was our guy. I met him a few years back at the Lucas Oil Chili Bowl Nationals and since have been impressed with what he’s done. We are all very proud and excited to have Mr. Sweener part of the team.”
A muscle car, off road, and drag racing enthusiast, Jim understands the contributions the motorsports industry makes to small and large businesses and the lifestyles of millions of people alike. Expect to see Jim at car shows, races, and a shop near you working to grow the reach of your business.
To learn more or to inquire about what Jim Sweener and MRP Digital Ads can do for you, please visit our website at www.MRPDigitalAds.com/contact and shoot Jim an email!
The MyRacePass Digital Ad Network is a network that aligns hundreds of grassroots motorsports websites including tracks, sanctioning bodies, drivers and media. This network will provide corporate America the digital assets to reach our millions of grassroots enthusiasts.
Following the purchase of 1Motorsport and including a partnership with the giants of the motorsports website development industry, MyRacePass and Firethorn Marketing, MyRacePass Digital Ads, LLC is the leader in providing the largest impression potential in all of Grassroots Motorsports. Over 500 websites, 1000's of MyRacePass Driver Profiles and one of the greatest tools Grassroots Motorsports has seen lately, the MyRacePass app.
Learn more at www.MRPDigitalAds.com | www.MyRacePass.com
Follow the social media channels @MyRacePass
- administrator on Mar 30, 2021
- Article Date: 3/30/2021